Google+Plus+Update

Google+ introduction by Devin Buell at UNC-TV RTP
Prior to the meeting, several members of NCTech4Good reviewed their web site experiences.
 * Scrap Exchange design is very nice using WordPress
 * Williamsburg (VA) Unitarian Universalist church also uses WordPress, should contact for work integrating data with front end

NCTech4Good's summary of this event is here. This meeting draws many local IT professionals who provide IT support for local non-profit institutions.

See Deving's presentation here: https://plus.google.com/u/0/?wwc=1#events/cjdjp3vq5r44qom4c14gg7523e4/103332784671132086962

Devin is a local advocate for Google focusing on Google+ support 2012-08-15 at WUNC-TV conf room in RTP
 * PPT Presentation: "Getting closer to your supporters" (available?)
 * current stats: 3-6 hrs/day on social media, 30s per individual piece of content
 * 60hrs video content uploaded YouTube per hour
 * Many productions now created by content crowdsourced
 * #1 search engine Google, #2 not Baidu it's YouTube!
 * Google+ intro: identity common throughout platform
 * Social is another channel, Google+
 * Circles
 * Target your message to circles rather than broadcast generally
 * Lack of context in online messages, no facial inflections. Key is Google Hangout
 * up to 12 people on video
 * Hangouts on Air, live stream to web and broadcast to any who want to watch
 * integrated with Google Docs
 * does allow POTS callout! (not apparently call-in!)
 * ? Can external IDs be imported into Google Apps? A: Not yet
 * Recommendations:
 * +1 weighted differently depending upon circle
 * Successes:
 * Cadbury, UN, Rotary, Greenpeace, etc
 * Integrated across all Google tools for more relevance based information sharing
 * New features: Ripples
 * Summary: Circles, Hangouts, +1 Button (recommend), Google+ Page (fragmented marketing)
 * 120+M current Google+
 * Q: info on #people in area like NC? A: Google doesn't release, though 3rd parties provide summaries
 * Demo of Google+
 * new features shown: Sparks pulling content around the web in addition to Google+
 * uses hashtags as well in search
 * Nice demo of Hangouts, definitely something to look into rather than AnyMeetings!

After the presentation some who were diehard WordPress or Drupal fans are going to test some of Google+ features with their customers.